Introduction
Have you ever wondered how much TikTok pays for your videos? Many content creators spend hours making engaging videos but often struggle to understand TikTok’s earning system. Some people think millions of views will make them rich, but the reality is quite different.
TikTok has changed its payment structure over the years, and now with the Creator Rewards Program, creators can earn much more than before. But is it worth your time? And what other ways can you make money on TikTok besides views? This guide will help you understand TikTok earnings and how you can increase your income on the platform.
How Much Does TikTok Pay Per 1K View in 2025?

Before March 2024, TikTok used the Creator Fund, which paid $0.02 to $0.04 per 1,000 views. This meant that even if a video got a million views, the earnings were only $20 to $40.
Now, TikTok has introduced the Creator Rewards Program (formerly the Creativity Program), which significantly increased payments. The new Revenue Per Mille (RPM) is now between $0.40 to $1 per 1,000 views.
TikTok Earnings Per View Comparison:
Views | Old Creator Fund ($0.02 – $0.04 per 1K views) | New Creator Rewards ($0.40 – $1 per 1K views) |
1,000 | $0.02 – $0.04 | $0.40 – $1 |
10,000 | $0.20 – $0.40 | $4 – $10 |
100,000 | $2 – $4 | $40 – $100 |
1,000,000 | $20 – $40 | $400 – $1,000 |
As you can see, TikTok creators can now earn up to 20x more than before!
Eligibility for TikTok’s Creator Rewards Program
To earn money directly from TikTok, you must meet the following criteria:
- Be at least 18 years old.
- Have 10,000+ followers.
- Have at least 100,000 video views in the last 30 days.
- Create original content (not copied or repurposed from others).
- Videos must be at least 1 minute long.
- Follow TikTok’s Community Guidelines.
Content That Does Not Qualify for TikTok Monetization:
- Duets, Stitches, or Photo Mode videos.
- Branded content or paid promotions.
- Videos watched for less than 5 seconds.
If you meet these requirements, you can apply for the Creator Rewards Program in the TikTok app.
Other Ways to Make Money on TikTok
Even if you do not qualify for TikTok’s Creator Rewards, there are many other ways to earn money on TikTok.
1. TikTok LIVE Gifts and Diamonds
TikTok users can send virtual gifts during LIVE streams, which creators can convert into real money.
- Each Diamond = $0.05
- Minimum withdrawal amount = $100
- TikTok takes a 50% commission
Eligibility:
- Must be 18 years or older
- Have at least 1,000 followers
- Must not use a Business Account
2. TikTok Series (Exclusive Content)
Creators can put up to 80 videos behind a paywall and charge viewers to access them.
- Videos can be up to 20 minutes long.
- Prices range from $0.99 to $189.99 per series.
Eligibility:
- Must be 18+ years old
- Have 10,000+ followers
- Have 1,000+ views in the last 30 days
3. TikTok Shop (Selling Products)
Creators can sell products directly on TikTok.
- TikTok manages checkout, packaging, and shipping.
- Available only in select countries.
4. TikTok Pulse (Ad Revenue Sharing)
TikTok places ads on top-performing videos, and creators earn 50% of the ad revenue.
- Only available to top 4% of trending videos.
- Creators need 100,000+ followers to qualify.
5. Brand Sponsorships and Affiliate Marketing
Many brands pay TikTok influencers to promote their products. Some influencers earn thousands per post through partnerships.
- Affiliate marketing allows creators to earn a commission on sales made through their referral links.
Example: Muhammad Bilal, a tech creator on TikTok, used affiliate marketing to promote gadgets in his videos. In just 3 months, he earned $5,000 in commissions!
How to Increase Your TikTok Earnings
Here are some expert tips to boost your TikTok income:
1. Post Longer Videos
Since TikTok pays more for videos over 1 minute, focus on longer, engaging content.
2. Target High-Paying Countries
Your earnings depend on where your audience is from. U.S., U.K., Canada, and Germany pay the highest.
3. Use Trending Keywords
Use popular search terms to make your videos easier to find.
4. Boost Engagement
Encourage likes, comments, and shares. More engagement increases your earnings.
5. Be Consistent
Regular posting helps you get more views and followers, leading to higher income.
Final Thoughts
Making money on TikTok requires effort and strategy. With the Creator Rewards Program, payouts have increased, but creators can maximize earnings through LIVE Gifts, sponsorships, and affiliate marketing.
Start monetizing your TikTok today!
FAQ: How Much Does TikTok Pay?
How much does TikTok pay per 1,000 views?
- Between $0.40 to $1 under the new Creator Rewards Program.
Can I earn money without joining Creator Rewards?
- Yes! You can make money through LIVE Gifts, brand sponsorships, and affiliate marketing.
Does TikTok pay for likes?
- No, TikTok does not pay for likes—only for valid video views.
How much can you earn for 1 million views?
- $400 to $1,000, depending on engagement and audience location.
Quote to Inspire You
“Do not use social media to impress people; use it to impact people.” – Dave Willis